When OZON was initially founded, its primary products included books and VHS tapes. For me, light served as a symbolic representation of these products. Light symbolizes knowledge and enlightenment, much like a beam of light projecting a VHS video. I'm interested in presenting an alternative interpretation of the company's past as a guiding principle for its present endeavors.

This symbolic interpretation of delivering goods aims to maintain a positive ideology centered around enlightenment through art and knowledge, which OZON facilitates through its resources and opportunities for people. The bird symbolizes knowledge, acting as the guardian of all company products and digital information.